William J Martin, MD

Family Medicine

William J Martin is a Family Medicine specialist based in North Conway, NH with over 20 years of clinical experience. Medicare-enrolled per CMS records and offers virtual telehealth visits.

(603) 356-5472North Conway, NH
Telehealth Available
NPI Active per CMS — Q2 2026|Medicare Enrolled|Order & Refer

William J Martin, MD specializes in family medicine, serving patients in North Conway, NH in group practice. He has been in practice for 20+ years. He regularly sees Medicare patients with hypertension, high cholesterol, and arthritis (per CMS claims data). CMS MIPS quality score: 75/100 (2023).

At a glance

  • Prescribes opioids less than 44% of reporting doctors in New Hampshire
  • Uses generic medications more than 26% of reporting doctors in New Hampshire
  • Federal MIPS score higher than 32% of MIPS-scored doctors in New Hampshire
  • Virtual visits available — no app or travel required
1 of 151 Family Medicine providers in NHSee all Family Medicine in North Conway20+ years experienceNPI since 2008

Older · 5760dNPPES updated 2010-08-16 · verify NPI on CMS · Verify license at New Hampshire Board of Medicine

Contact & Location

Practice Location

3073 White Mountain Hwy, North Conway, NH 03860-7101

CMS Clinical Data

How Does This Doctor Compare?

Based on Medicare data, this doctor prescribes opioid pain medications conservatively, favors affordable generic drugs over brand-name ones.

MIPS Score

2023

75/100

New Hampshire avg: 77.6 · US avg: 83.6

Lower than most doctors nationally(-8.6 pts)

How the government rates this doctor's Medicare care quality. Scores above 75 are considered good.

Opioid Rx

↓ Lower = better

0.98%

New Hampshire avg: 4.4 · US avg: 5.1

Higher than most doctors nationally(-4.1 pts)

Typical range among reporting doctors in New Hampshire

0.98% of this doctor's prescriptions are opioid pain medications. Lower means more cautious prescribing.

Generic Rx

↑ Higher = better

83.1%

New Hampshire avg: 83.5 · US avg: 82.8

Higher than most doctors nationally(+0.3 pts)

How often this doctor prescribes affordable generic drugs instead of expensive brand-name ones.

Medicare Patients

638

Unique beneficiaries

High volume

Prescription Recipients

785

Patients prescribed

Prescriptions Written

13,320

Total claims

Total Medicare drug cost: $2.35M

Percentile rankings compared against 597 reporting peers in New Hampshire.

Data Note: Sourced from CMS Medicare Provider Utilization & Payment Data. Percentile rankings compare this provider against all peers with reported data in the same state. Updated annually to reflect the latest federal reporting cycle.

Patient Condition Panel

What This Doctor Treats Most

Based on Medicare claims data — here's what patients commonly see this doctor for

Based on Medicare data, this doctor primarily manages Hypertension, High Cholesterol, and Arthritis.

Hypertension
Higher than avg (+5%)75%

High blood pressure — a leading risk factor for heart disease and stroke

US avg: 70.2%

↑ More patients than average (+5%) — a focus area for this doctor

High Cholesterol
Higher than avg (+5%)75%

Elevated cholesterol or triglycerides that increase heart disease risk

US avg: 70.4%

↑ More patients than average (+5%) — a focus area for this doctor

Arthritis
Lower than avg (-3%)46%

Joint inflammation causing pain, swelling, and stiffness

US avg: 49.3%

↓ Fewer patients than average (-3%) — less common here

Diabetes
Higher than avg (+8%)42%

A condition where the body cannot properly regulate blood sugar levels

US avg: 34.5%

↑ More patients than average (+8%) — a focus area for this doctor

Ischemic Heart Disease
Higher than avg (+2%)34%

Reduced blood flow to the heart muscle, commonly known as coronary artery disease

US avg: 31.7%

↑ More patients than average (+2%) — a focus area for this doctor

Anxiety Disorders
Lower than avg (-6%)28%

Excessive worry or fear that interferes with daily life

US avg: 34.1%

↓ Fewer patients than average (-6%) — less common here

Atrial Fibrillation
Higher than avg (+3%)25%

An irregular, often rapid heartbeat that increases the risk of stroke

US avg: 22%

↑ More patients than average (+3%) — a focus area for this doctor

Heart Failure
Higher than avg (+1%)23%

The heart cannot pump blood efficiently enough to meet the body's needs

US avg: 22.5%

↑ More patients than average (+1%) — a focus area for this doctor

GeneralBehavioralNational avg

Percentage of this provider's Medicare patients diagnosed with each condition. Source: CMS Utilization Data.

Industry Payment Transparency

$703 received from industry

43 transactions reported in 2024 ·Moderate tier

View on CMS Open Payments →

Payments include consulting fees, speaking honoraria, food & beverage, travel, research support, and ownership interests from drug and medical device manufacturers. Disclosure is required by the federal Physician Payments Sunshine Act. These payments do not necessarily indicate conflicts of interest. National median: $338 across 136 000 tracked providers.

Tiers — Low: under $500 · Moderate: $500-5 000 · High: $5 000-25 000 · Very High: $25 000+. Source: CMS Open Payments 2024, attributed to William J Martin's NPI.

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Background & Specialty

Education, training, and specialty classification from CMS NPPES and Medicare records.

Career Journey
  1. 20 years in practice

    Experienced

Family MedicineAllopathic & Osteopathic Physicians

Family Medicine is the medical specialty which is concerned with the total health care of the individual and the family. It is the specialty in breadth which integrates the biological, clinical, and behavioral sciences. The scope of family medicine is not limited by age, sex, organ system, or disease entity.

Taxonomy: 207Q00000X

Practice Footprint

Mailing address

Po Box 2540, North Conway, NH 03860-2540

Differs from practice location

Virtual Family Medicine Care With William J Martin

NPPES records indicate this provider offers telehealth services. Contact the office to confirm availability and scheduling.

Schedule a virtual visit with William J Martin for blood pressure monitoring, cholesterol management, arthritis follow-ups — no travel to North Conway required. The office sends a secure video link before your appointment. Most visits take 15–30 minutes. Medicare enrolled per CMS records.

Frequently Asked Questions

Common questions about William J Martin

Dr. Martin is listed as active in the NPI registry with telehealth listed in North Conway, NH. NPI status alone doesn't confirm open availability — call the office to confirm. Phone: (603) 356-5472.

Verified across 6 federal data sources

Sourced from CMS NPPES · OIG LEIE · CMS QPP 2023 · CMS Medicare Part D · CMS Open Payments 2024 · CMS Physician Comparator. See Data Methodology.

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Medical Disclaimer: NPI Telehealth is a provider directory for informational purposes only. This page does not constitute medical advice, diagnosis, or treatment recommendations. Provider data is sourced from the CMS NPPES federal registry and public Medicare datasets. NPI Telehealth does not verify clinical qualifications beyond federal records. Data may not reflect real-time availability — always contact the provider's office directly to confirm details before seeking care.

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